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From Classroom to Career: Engaging Students Through AP Business with Personal Finance
Tuesday August 4, 2026 10:00am - 10:45am EDT
Shawkey Room
What does high-quality, career-connected business education look like in action? 
In this interactive session, participants will experience AP Business with Personal Finance firsthand through hands-on, project-based challenges modeled after real classroom experiences. Designed to align with the ACTE High-Quality CTE Framework, this course integrates entrepreneurship, financial literacy, employer-endorsed credentials, and CTSO-aligned learning to prepare students for both college credit and high-demand careers. 
Participants will explore how students develop decision-making skills using real-world case studies, apply the PACED model to personal and business financial decisions, and build an entrepreneurial venture through the AP Business Canvas project. Attendees will leave with practical strategies to expand access to rigorous business pathways, strengthen industry connections, and implement engaging, workforce-aligned programs that empower West Virginia students to own their futures. 
Speakers
AB

Autum Barry

College Board

avatar for Andrea Holzwarth

Andrea Holzwarth

Career Strategy and Engagement, College Board
Andrea Holzwarth is the Director of Career Strategy and Engagement at the College Board and brings more than a decade of experience across K–12 education, higher education, and workforce development. She is passionate about strengthening operations, improving the customer experience... Read More →
avatar for Zach Riffle

Zach Riffle

State and District Partnerships, College Board
Zach Riffle works in the State and District Partnerships of College Board.  In his current role, he works closely with states, districts, and schools to broaden access to advanced coursework, college readiness, and career-connected pathways through:  the SAT and PSAT, AP Courses... Read More →
Tuesday August 4, 2026 10:00am - 10:45am EDT
Shawkey Room Marshall University Student Memorial Center
  Workshop

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